Overview Of Counterfeiting In The Automobile Industry

  • The global market for counterfeit auto parts is valued at a staggering US$45 billion and is rapidly growing. (Frost & Sullivan)
  • These fake parts lead to substantial tax revenue losses, costing the Indian government approximately ₹2,200 crore. (Financial Express)
  • Roughly 20% of road accidents in India are linked to the use of counterfeit auto parts, posing a major safety threat. (Financial Express)

Benefits of our smart anti-counterfeiting, packaging & supply chain solutions

Our smart & secure labels, packaging and supply chain solutions prevent the sale of fake auto parts and ensure inventory visibility in your supply chain

Prevent duplication and sale of your auto components in the aftermarkets

Ensure implementation of loyalty & warranty management with efficiency till the dealer and end consumer level

Seamless tracking & tracing of OEM products in supply chain prevents tampering & thefts

Give end users the power to authenticate the genuineness of your product and provides you the valuable data for marketing analytics

End-To-End Solutions For Automobile

Anti-counterfeiting

Anti-counterfeiting technologies prevent duplication, tampering, adulteration, and diversion of the products. As per ISO 12931: 2012, the technologies can be segmented as visible, non-visible, forensic & digital. Besides curbing duplication, our anti-counterfeiting solutions help in boosting product sales & brand image. Here is a list of some of our anti-counterfeiting offerings for the automobile industry:

  • Security Holograms/OVDs
  • Holographic Hot Stamping Foils
  • Digital Product Authentication
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Labels

Labels are important for brand protection, product aesthetics and supply chain visibility- when clubbed with QR codes. Made with raw materials sourced from global players like Avery Dennison, our labels are highly durable, secure, and visually appealing. Our security labels integrated with digital solutions help in product security and tracking in the supply chain. We provide labels under the following categories for the automobile industry:

  • Smart Labels
  • Security Labels
  • Specialty 3D Labels
  • Holographic Shrink Sleeves

Packaging

Packaging nowadays is a silent salesperson and plays an indispensable role in safeguarding products and their contents. With state-of-the-art holographic and UV embossed features our packaging increases the visual appeal of your products. We offer the following assortment of packaging solutions for the automobile industry:

  • Holographic Packaging Films
  • Holographic Wads
  • UV Embossed 3D Lens Film
  • Holographic Security Pouches
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Supply Chain Visibility

Comprehensive and seamless supply chain management ensures higher productivity, low wastage of raw materials and maximum utilization of resources. Product tracking plays an important role in automobile industry where OEM automotive parts can be replaced or duplicated in aftermarkets. We provide different layers of solution such as physical and digital made completely inhouse, so that it is nearly impossible for counterfeiters to duplicate them. Our customized offerings in supply chain visibility include the following solutions for the automobile industry:

  • Track and Trace
  • Inventory Management
  • Reward Management
  • Warranty Management

Tailored to Your Industry

With an ever-growing economy, India's top manufacturers rely on us for product security and supply chain management.

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